CEAT Limited has entered into a strategic partnership with CleanMax Enviro Energy Solutions Limited to source renewable power from a ~59 MW hybrid wind–solar project under a group captive model. The clean energy generated through the partnership will support CEAT’s manufacturing facilities at Halol in Gujarat and Kanchipuram in Tamil Nadu, strengthening the company’s transition toward low-carbon and sustainable operations.
CleanMax, a Brookfield-backed company, is currently India’s largest renewable energy provider for the commercial and industrial (C&I) sector (as of July 31, 2025) and is widely recognised for delivering net-zero and decarbonisation solutions to energy-intensive industries.
Hybrid Wind–Solar Model for Reliable Clean Power
The partnership leverages a hybrid wind–solar configuration, which combines the complementary generation profiles of wind and solar energy. While solar power delivers peak output during daytime hours, wind generation often performs better during evenings and seasonal variations. Together, this hybrid approach ensures more consistent power supply, higher plant load factor (PLF), and improved grid stability.
Such reliability is particularly critical for large manufacturing operations like CEAT’s tyre plants, where uninterrupted power supply directly impacts productivity, cost efficiency, and operational resilience.
Significant Clean Energy and Emissions Impact
The hybrid renewable energy projects are expected to generate approximately 13.58 crore units (kWh) of clean electricity annually. This clean power generation is estimated to reduce carbon dioxide emissions by around 1,00,000 tonnes per year, which is equivalent to the environmental benefit of planting nearly 4.5 million trees annually.
With the commissioning of these projects, CEAT’s clean energy consumption is expected to rise to around 60% of its total power requirement, marking a major milestone in the company’s sustainability journey.
Strengthening CEAT’s Sustainability Roadmap
CEAT has been steadily advancing sustainability initiatives across its value chain, including green sourcing, sustainable transportation, biodegradable packaging, sustainable manufacturing practices, and reduction of distribution-related emissions. The integration of hybrid wind–solar renewable energy is a natural extension of these efforts, supporting CEAT’s long-term goal of producing tyres with a lower carbon footprint.
Commenting on the partnership, Roopesh R., Senior Vice President – Procurement, CEAT, said:
“This long-term partnership with CleanMax allows CEAT to strengthen our renewable energy footprint across Gujarat and Tamil Nadu. Sustainability is a key pillar of our long-term planning. Integrating hybrid wind–solar power is a strategic progression in our journey to build resilient, responsible, and future-ready manufacturing operations. These projects will also bring cost efficiencies and help us set new benchmarks for low-carbon tyre manufacturing.”
CleanMax’s Role in Industrial Decarbonisation
From CleanMax’s perspective, the partnership demonstrates how structured collaborations can accelerate renewable energy adoption within India’s industrial sector.
Kuldeep Jain, Managing Director, CleanMax Enviro Energy Solutions Limited, said:
“We are proud to collaborate with CEAT, a globally recognised brand in the automotive sector, and support its strategic sustainability objectives by enabling the decarbonisation of operations across key manufacturing hubs. This partnership highlights how well-designed renewable energy solutions can deliver both environmental impact and operational value for large-scale manufacturers.”
Group Captive Model Enhances Energy Security
The group captive model allows CEAT to directly source renewable energy while retaining greater control over power costs and long-term supply stability. This model has gained strong traction among C&I consumers in India, as it offers cost predictability, energy security, and regulatory compliance, alongside sustainability benefits.
By partnering with CleanMax, CEAT also benefits from the developer’s proven expertise in project execution, asset management, and long-term operations, ensuring reliable energy delivery over the lifecycle of the projects.
Advancing Net-Zero and Industrial Energy Transition
The CEAT–CleanMax collaboration reflects a broader trend of Indian manufacturing companies embracing large-scale renewable energy solutions to meet climate commitments and remain globally competitive. Hybrid renewable projects, in particular, are emerging as a preferred solution for energy-intensive industries seeking stability and efficiency.
The partnership is expected to strengthen CEAT’s energy resilience, improve operational efficiency, and deliver meaningful annual emissions reductions—supporting the company’s long-term journey toward net-zero operations while contributing to India’s clean energy transition.
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